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Cybervision Text

Golf Pro in Your Pocket


Golf pros Nancy Quarcelino and Rita Reasons wanted to write a golf book, but they didn't want it to be another photo instruction book−they wanted a golf book that incorporated pointers and short demonstration videos a golfer could view on the course on a PDA.

Their publisher, Cybervision Text, and partners, Tanner Corporate Services and Duthie Learning, agreed to accept the pioneer project. Tanner knew that Adobe's enhanced pdf could play a video, but had never used it in a project. The first step was to prove the platform's suitability. That done, Tanner worked with Duthie Learning to optimize 66 videos for presentation in an Adobe pdf.

The partners' innovative approach enabled the realization of Quarcelino's vision−the multi-media golf book Staying on Course: Mastering Golf's Most Challenging Shots. Quarcelino's book was published in two versions. One complete version is available on a DVD, which "reads" like a book. Golfers can also download mp3 files of individual videos onto PDAs to take to the golf course for "field training."

 
 
Staying on Course
 
The SEI Way

Client wanted a paper book initially, but changed mind after seeing another Tanner product involving an electronic book. It is a marketing book to present company's philosophy to others.
 
 
The SEI Way

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